Here Are Five of the Best Betting Sites for British Sports Fans

British sports betting fans can choose from hundreds of sports betting sites. While it is always great to have a huge selection to choose from, it can often also make things pretty difficult. When it comes to looking for a great site to sign up with, where exactly is it that you begin? It would be a lot easier to select from those that have been put together by a bunch of unbiased sports betting experts. This is exactly where we come into play as below you can find the best UK sports betting sites as well as what you should look out for when choosing a bookmaker to register with.


What to Look out For

When you are deciding what sportsbook to open an account with there are a number of important things that you need to look at, and this is what we are going to do right now.

Welcome Bonus

A Welcome Bonus is not all that matters when it comes to deciding what sportsbook to register with, but there can be no denying that they are still important. Many sports betting fans will come across an enticing bonus and claim it without having a look around. This is a foolish thing to do because it means that you could end up missing out on some very good offers. When you find a great bonus offer, take a note of where you found it and then carry on having a look around to make sure that there is nothing better available.

Payment Methods

When you are gambling at an online betting site, you will have to deposit money every now and then so that you can place the bets that you want to make. Also, there will hopefully come a time when you have plenty of money in your sportsbook account and you want to withdraw some so that you can go treat yourself. Therefore, before you sign up with a new bookie you should take a look to see what different withdrawal and deposit options are available. If they have methods that you are familiar with using, then feel free to register with them.


Security is something that is absolutely vital when it comes to gambling. You need to be certain that you can place bets and watch the sporting event that you bet on without your remaining money being at risk. The last thing anyone needs is for their personal or financial data to get into the wrong hands. Therefore, before signing up with a bookie, you should check to see who they have attained a license from. If you see that they have been given a license by the likes of the UK Gambling Commission or the Malta Gaming Authority, then you can be certain that they are completely secure and legit. You should also never sign up with a bookmaker that does not have a padlock symbol in the URL bar.

Customer Support

Some bookies roll out a red carpet for their customers, while others seem like they do not really care. However, in our opinion, great customer care is something that is absolutely vital. If you sign up with a bookie that has poor customer support, then your sport betting experience is unlikely to be a very good one. Before you go ahead and register with a bookie, there is one thing that you should do and that is a mock test to test out their customer support. All you need to do is get in contact with the bookmaker using one of their contact methods (phone number, email, or live chat), and inform them of some issue that you have - just make one up. You can then get a good idea as to how efficient and useful their customer support team is. If you do not like what you find out, simply sign up with another bookie.

Best Betting Sites for UK Players

Okay, now that we have taken a look at some of the main things that you need to look at when deciding what sportsbook to sign up with, we are now going to have a look at some of the best bookies for UK sports betting fans.



Betiton entered the sports betting world back in March 2020, and in their short existence they have already proving to the sports betting world that they are going to be around for a very long time. They provide their customers with markets and very competitive odds for 30 sports and also have a very reasonable Welcome Bonus. Okay, we know it might not be the biggest one around, but it is definitely not the smallest either. To add to all of this, they also provide their players with many different payment methods and their customer support service is second to none.

William Hill

William Hill is a bookmaker that has been around since 1934, meaning that they are one of the oldest bookies in the world. The fact that they have been around for so long is a clear indication as to how good they are. But what exactly is it that has made them so popular? Well, to begin with, they have a Welcome Bonus that you will definitely find enticing. Additionally, they offer a lot of markets for all the sports that they have on offer and they never slack when it comes to the odds that they provide. All of the above is great, but one of the main things that make them stand out from the crowd is that they stream about 60,000 live events each year.


Yeah, William Hill is a very old sportsbook, but Ladbrokes is the oldest bookie in the world as they have been in existence since 1886. The fact they have more than 130 years of bookmaker experience under their belt is a clear sign as to how good they really are. They have become a really popular betting site thanks to the great odds that they offer their customers for all the sporting markets that they have available. To add to this, like William Hill, they also have an amazing streaming service that shows a wide variety of sport. Additionally, they have a plethora of banking options available and their customer support is extremely solid.


Unibet have been around for 20 years so far, and they are going to be around for a lot longer than that. They are now one of the most popular sportsbooks in the United Kingdom and have close to 20 million customers. Their popularity can be put down to the fact that they offer a generous Welcome Bonus, have plenty of markets for all the sports available, always provide good odds, and have a quality live streaming feature.


Bwin has been around since 1997 and despite the fact that they are based in Austria, they have gone on to become a very popular bookie for British sports fans. Why is this so? Well, the main reason is that they offer very good odds and plenty of markets for all 30 sports that they have available. Furthermore, they have plenty of banking options to choose from, a great mobile app, and a decent live streaming service.